BACHELOR OF ARTS IN
MARKETING

Marketing bridges the gap between businesses and potential customers as it is centred around creativity, problem-solving, and educating potential customers about your product and service. It is a complex discipline that combines elements of advertising, communication, research, and finance. The online marketing degree from the University of the Commonwealth Caribbean Global Campus (UCCGC) was created to develop the skills and knowledge you will need to succeed in the marketing field. Help companies build and maintain relationships with their clients and customers by pursuing your bachelor’s degree in marketing. 

COURSE OBJECTIVES
Upon completion of your online Bachelor of Arts in Marketing degree, you will be able to:

  • Apply management and marketing concepts to diverse marketing needs within domestic and multiple global cultures
  • Employ market research, data analysis, and analytics techniques to make informed marketing decisions
  • Compare legal, ethical, sustainable, and socially responsible marketing principles
  • Utilize appropriate marketing communications and digital practices to meet organizational and consumer needs
  • Create a strategic marketing plan for a dynamic business environment

Fees

Caribbean/Regional & Jamaican Students

$3,000 USD per academic year 
($4,000 USD tuition per academic year - US$1,000 USD scholarships for all successful candidates)

International Students

$7,500 USD per academic year
($12,000 USD tuition per academic year - $4,500 USD scholarships for all successful candidates)


Frequently Asked Questions

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Apply Online - Regional & International Students

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